Selected work, 2020 to now
Work that moved the numbers.
Four stories with the same plot: a messy, high-stakes problem, a designer who owns it end to end, and numbers that make the business lean in. Hospitality, outdoor communities, B2B mobility, and insurance.
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Hyatt Restaurants
2023A region’s worth of restaurant sites, rebuilt for culture and compliance. Bookings up 320%.
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Relive Communities
2022What makes 24M+ adventurers come back? Communities, designed from first interview to launch.
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Ubeeqo (Europcar)
2021B2B car sharing minus the phone calls. Five designers, one system, led by me.
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Zurich Insurance
2020The redesign that emptied a call center: calls down 65%, satisfaction up 22%.
Playground
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